The Bavaria 0.0% campaign was all about creating new beer moments. Like beer for on the road, beer during a workout and beer during your office lunch break. For this last moment we created the ‘BierTrommel’ (‘Beer Lunchbox’), a special variation on the popular Dutch lunchbox, with room for the usual sandwiches but also a little extra space for your can of Bavaria 0.0%.

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Contact Diederick Hillenius
Creative partner
+ 31 (0)20 523 91 91